Far Out Flowers

Brand Identity & Hand Rendered Logotype

Far Out Flowers

Floral Shop & Flower Arrangements

A fresh and funky approach to flowers! In a world full of delicate, minimalist arrangements, we are bringing back the era of all things bold and vibrant. Our target audience is anyone who loves flowers and wants to make a statement!

The logo type is inspired by the Psychedelic era of typography, which was characterized by bold, often distorted letterforms, bright, happy colors, and a sense of movement portrayed through text. The cultural movements of the time lent vibrancy to the typography and iconography of that era.

Hand Rendering Type - Using the Points in Extrema Method

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